Scania needed to attract new employees, but their employer brand had no visual expression that matched the reality on the floor. They had skilled people with strong stories and no real platform to tell them.

We followed Scania's employees through their everyday work at the Ishøj site and let the stories tell themselves, with no scripts and no actors. We built it as one main film plus four shorter portraits, each putting a single employee and their story front and centre.

A set of films that make Scania's employer brand feel real, carried by the people who actually do the work. Used across recruitment platforms and social media.