Focus Nordic – Lumix 40mm | Case | 25HOUR Media

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Focus Nordic – Lumix 40mm

Focus Nordic

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Product

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2026

Every cut, side by side

From the summit

From the summit

The brief

Focus Nordic wanted to show the Lumix 40mm in real, creative use rather than as a spec demo.

What we did

We shot a creative lifestyle piece with the Lumix 40mm, leaning into a grungier, more characterful look to show what the lens can do in the wild.

The result

A lens film with a real look and feel, not a spec sheet, for Focus Nordic's channels.

Also in vertical

Behind the case

No behind-the-scenes on this one, just the finished film.

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